Protecting your personal information is critical to preventing identity theft. That may sound simple in theory, but the reality is that safeguarding your personal data in an ever-evolving digital landscape is rather complex.  

The rise of artificial intelligence (AI) has created a sophisticated cyber threat landscape. Deepfake technology and social engineering tactics allow cybercriminals to launch personalized attacks that look and feel credible. Determining whether a message is legitimate or a scam has become much more difficult.  

At the same time, AI is also making it easier for cybercriminals to deploy attacks, causing these incidents to become more common and more costly. The Federal Bureau of Investigation’s 2024 Internet Crime Report revealed 859,532 complaints of suspected internet crime and reported losses exceeding $16 billion, a 33% increase in losses from the prior year. The top three cyber crimes reported by victims were phishing/spoofing, extortion, and personal data breaches.  

For victims, the impact of cybercrime can be devastating and not just financially. Many victims experience negative psychological effects, including anxiety, depression, and stress, according to one study.  

Given the serious and long-lasting impact that cybercrime can have on individuals and their loved ones, it is no wonder that many employers are looking to provide their employees with identity theft protection benefits.  

Offering identity theft protection as an employee benefit can have many positive effects on an organization.  

• Giving employees a layer of protection: Providing cyber insurance as a benefit helps protect your employees’ personal information, reducing the worry and financial loss associated with many cyber incidents. By offering this protection, your organization gives employees peace of mind, enabling them to concentrate on work without the stress of cyber risks.  
• Helping employees become smarter users of technology: Providing this benefit doesn’t just protect employees—it can also help them become more conscientious users of technology. Offering identity theft protection and cyber insurance coverage calls attention to the growing cyber risk landscape and the challenges it poses for users. This can encourage your employees to be more mindful when using technology, both in their personal lives and at work.  
• Boosting trust and morale within your organization: By providing cyber insurance as a benefit, you are demonstrating that you care about the mental and financial well-being of your employees. Cybercrime can take a significant toll on victims, and having a program like this in place can provide much-needed support during these difficult moments.  
• Receiving discounts on commercial cyber: Offering personal cyber insurance may qualify employers for discounts on commercial cyber insurance, which is crucial for protecting organizations from the financial consequences of cyberattacks.  

A Meaningful Cyber Offering

Cyber protection can be an impactful resource for employees who fall victim to a cybercrime. With the right program in place, you can help members of your workforce become better users of technology while providing them with the coverage they need.  

Our Supplemental Identity Theft Protection Benefit* is a robust offering that combines identity theft monitoring and personal cyber insurance to safeguard your employees’ personal information and financial well-being.  

This exclusive Unison Risk Advisors program, administered by Avoca Risk and powered by Experian, provides broad insurance coverage and dark web scanning. It also allows for an expansive definition of “adult,” meaning coverage can be extended to older parents, adult children, and other family members. This gives employees peace of mind, knowing their loved ones are also protected.  

Another key feature of this program is that members gain access to our exclusive consumer portal. This valuable portal contains tools and resources to educate users on best practices when engaging with technology, such as the importance of using strong passwords and regularly updating software.   

Our plans do not include deductibles, which means members receive full reimbursement for covered losses without paying out-of-pocket costs.  

Other highlights include:

• Payroll deductible, portable, includes part-time employees  
• Flexible payment options, including employer-paid, employee-paid or partial contribution 

Recognizing a Growing Threat

The cyber threat landscape keeps getting more sophisticated. If you want to support your employees in this growing risk area, our Supplemental Identity Theft Protection Benefit is a compelling solution.   

*Services and recommendations are evaluated on a case-by-case basis. These solutions are designed to help reduce risk and improve outcomes, but no program can guarantee the prevention of all incidents, claims, or adverse events.